Nancy Is Trying to Decide Which Car to Buy

question 15

Multiple Choice

Nancy is trying to decide which car to buy. According to Richard Petty and John Cacioppo's elaboration likelihood model of persuasion, Nancy will be more likely to process information about the cars she researches through the central route if

• A) the information is associated with a pleasant stimulus.
• B) she does not know much about cars.
• C) she does not care about cars.
• D) she is personally motivated to devote time and energy to the information.

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Definitions:

Building Supply Store

A retail establishment that sells materials and components used in the construction and maintenance of buildings and structures.

Lumber Mill

A facility where logs are cut into lumber through various sawing processes, often also involving the finishing and treatment of wood.

Standstill Agreement

A contract between a company and its creditors where the creditors agree not to increase the level of their claims, pursue further action, or demand payment for a certain period of time, usually during restructuring.

Minority Stake

An ownership position in a company that is less than 50 percent, allowing the holder to have a share in the profits but not control decisions.