Who Is Most Likely to Be Influenced by Peripheral Cues

question 53

Multiple Choice

Who is most likely to be influenced by peripheral cues when processing a televised message from an antilittering campaign?

• A) Doug, who is distracted by a conversation he is having with his roommate
• B) Sam, who is passionate about environmental issues
• C) Linda, whose best friend works for the antilittering campaign
• D) Josh, who is paying careful attention to the message

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Definitions:

Supply Curve

A graph showing the relationship between the price of a good and the amount of the good that producers are willing to supply.

Before-tax

Financial figures or income amounts that have not had taxes deducted.

Excise Tax

A levy imposed on the creation, distribution, or use of goods within a nation.

Demand Curve

A graph showing the relationship between the price of a good and the quantity of that good that consumers are willing to buy.