Imagine That You Work for a Student Newspaper, and Your

question 18

Essay

Imagine that you work for a student newspaper, and your job is to sell ad space to local shops. Explain how you could increase your chances of getting a shop to buy ad space if you used (a) the that's-not-all technique and (b) the reciprocal concessions (door-in-the-face) technique. In your answer, first define each of these techniques. Then, for each technique, describe what you would do to convince shop managers to buy ad space.

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Definitions:

Review Class Notes

The act of going over and studying notes taken during class lectures or readings to reinforce learning.

Homework Assignment

Tasks assigned by teachers to students, intended to be completed outside of classroom hours.

Critical Listening

The practice of evaluating and analyzing spoken messages for their content, structure, and significance.

Own Ideas

Personal thoughts, opinions, or concepts that originate from an individual's mind.