Examlex
What is the term for a written description of what job occupants are required to do, how they are supposed to do it, and the rationale for any required job procedures?
Sales Promotions
Short-term incentives offered by businesses to encourage the purchase or sale of a product or service, such as discounts, coupons, or special offers.
Cause-Related Marketing
A marketing strategy where a company partners with a non-profit organization or supports a social cause, linking its products or services to social or environmental issues.
Social Activist Marketing
A marketing strategy that aligns a brand with social causes to generate goodwill and societal impact.
Voluntary Premium Pricing
A pricing strategy where consumers are offered the option to pay more than the standard price for goods or services, often for charitable reasons or to support a good cause.
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