Examlex
A severe famine in the Netherlands during World War II revealed that
Perceived Benefits
The advantages or positive outcomes that consumers believe they will gain from purchasing and using a product or service.
Decreasing Cost
A situation in which a company experiences a reduction in the cost per unit as the level of production increases, often due to economies of scale.
Value Pricing
A pricing strategy where the price is set based on the perceived or estimated value of a product or service to the customer rather than on the cost of production or market prices.
Perceived Value
The customer's evaluation of the worth of a product or service based on its ability to meet their needs and expectations, regardless of the actual tangible value.
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