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Basic and applied behavior analysis research has been guided by many of the same fundamental methodological principles of other ______.
Positive ROI
A return on investment that is greater than the initial cost, indicating a financial gain from the investment.
Social Media Investment
The act of allocating resources, usually financial, into social media platforms to achieve marketing and business objectives.
Ultimate Criteria
The fundamental standards or benchmarks that are used to evaluate the success, effectiveness, or value of a project or initiative.
Conversion Rate
The percentage of users who take a desired action, useful in evaluating the success of a website, advertisement, or marketing strategy.
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