In the Marketing Shift from the 4Ps to the 4Cs

question 55

True/False

In the marketing shift from the 4Ps to the 4Cs, price shifts to choice and promotion shifts to communities.

---

Definitions:

Ultimate Goal

The final and most significant objective or aim that an individual or entity strives to achieve.

Problems

Obstacles, issues, or situations that require solutions or need to be dealt with.

Emotional Problems

Difficulties in managing emotions that can affect an individual's daily functioning and well-being.

Mental Health

The state of well-being in which individuals realize their own abilities, can cope with the normal stresses of life, work productively, and are able to make contributions to their community.