It Is Possible to Capture Customers' Clicking Behavior Using Clickstream

question 65

True/False

It is possible to capture customers' clicking behavior using clickstream data.

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Definitions:

Minimal Group Paradigm

An experimental framework in social psychology demonstrating how even arbitrary group distinctions can lead to ingroup favoritism and outgroup discrimination.

Dyad

A group of two people, the smallest possible social group, involved in an interaction or relationship.

Group Members

Individuals who belong to a specific group or collective, sharing common goals, interests, or characteristics.

Self-Conceptual Coherence

The degree to which an individual's self-concept is clear, consistent, and orderly, allowing for a stable perception of the self.