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_______________ is the process of developing arrangements and procedures in advance of a disruption to enable an organization to respond to a disaster so that critical business functions resume within a defined time frame, the amount of loss is minimized, and the stricken facilities are repaired or replaced as soon as possible
Marketing Environment
The external factors and forces that affect a company's ability to develop and maintain successful transactions and relationships with its target audience, including economic, social, technological, and political influences.
U.S. Population
The total number of people living in the United States, a dynamic figure that reflects the country's growth and demographic changes.
Population Density
A measurement of the number of people living in a given area, often expressed as individuals per unit of land area.
Demographic Characteristics
The study and classification of people based on attributes such as age, gender, income level, and education, which helps in market segmentation.
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