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How do exclusive broadcast rights affect what viewers receive on television?
Trade Name
The name under which a business operates and is known to the public, distinct from the business's legal name.
License
A permit from an authority to own or use something, do a particular thing, or carry on a trade.
Ownership of the Business
The legal state or condition of having control over a company or entity, including the rights to make decisions and enjoy the profits.
Franchisee
An individual or company that is granted the right by a franchisor to operate a business under the franchisor's trademark and business model.
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