This Theory Asserts That the Media's Coverage of Public Opinion

question 23

Multiple Choice

This theory asserts that the media's coverage of public opinion can lead those with an opposing view to feel they are in the minority and be less likely to speak out.

• A)Spiral of silence theory
• B)Gatekeeping theory
• C)Agenda setting theory
• D)Two-step flow theory
• E)Elaboration likelihood model

---

Definitions:

Functional Flexibility

The ability of an organization to adapt and respond to changes by reallocating and utilizing its resources or workforce in different functions or roles.

Procedural Flexibility

The ability to adapt and change procedures and processes to meet different circumstances or preferences.

Written Rules

Formal guidelines and regulations that are documented and used to govern the actions and behaviors of members within an organization or society.

Equity

Equity involves fairness and justice in treatment, access, and opportunities, aiming to recognize and address disparities among different groups.