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It Is Standard Operating Procedure for Marketing Research Firms Using

question 23

True/False

It is standard operating procedure for marketing research firms using phone or personal interviewers to push for responses other than ""do not know"" or ""no opinion"".


Definitions:

Relearning

The process of learning material or skills that were previously learned and then forgotten.

Original Learning

The initial process of acquiring knowledge or skills through experience, study, or instruction.

Speed

The rate at which someone or something is able to move or operate, or the ability to move quickly.

Stimulus Generalization

The tendency of a learned response to occur in the presence of stimuli similar to the original stimulus that elicited the response.

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