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The interviewer should make sure that the respondent qualifies for the survey before starting the survey process.
Five-factor Model
A framework identifying five major dimensions of human personality: openness, conscientiousness, extraversion, agreeableness, and neuroticism.
Agreeableness
A personality trait characterized by warmth, kindness, and a willingness to cooperate and avoid conflict.
Neuroticism
A personality trait characterized by moodiness, anxiety, and emotional instability.
Social Desirability
The behavior of those answering questions to do so in a manner they assume will generate favorable opinions from others.
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Q16: The interviewer must not "lead" the respondent.
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