Replace the Missing Words in the Following Definition of Relationship

question 51

Short Answer

Replace the missing words in the following definition of relationship marketing.
Relationship marketing is defined as 'proactively ______, ______ and ______ committed, interactive and ______ exchanges with ______ customers (partners) over time' (Harker 1999).

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Definitions:

Internal Improvements

Public works projects, such as roads and canals, intended to enhance the transportation network and economic development within a country.

Northern and Southern Railroads

Refers to the network of railroads that were developed in the Northern and Southern regions of the United States, having different infrastructure and impacts on their respective economies and ways of life.

Fewer Taxes

Implies a reduction in the amount of taxes imposed on individuals or businesses, which can affect economic behavior and investment decisions.

Market Economy

A market economy is an economic system in which supply and demand from consumers drive the production of goods and services.