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Three-year-old Serena refers to a squirrel as a "rabbit," but points correctly to a squirrel when given the word squirrel in a comprehension task. Serena probably has
Selective Distribution
A distribution strategy where a product is sold at a limited number of outlets, to control availability and maintain the product's high-end image.
Exclusive Distribution
A distribution strategy where a supplier grants only one retailer or distributor the rights to sell a product within a particular geographic area.
Distribution Density
A measure of the number of locations or outlets a product is available in, within a specific area.
Geographical Area
A distinct section of the planet's surface demarcated by either natural or man-made borders.
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