Classical Watsonian Behaviorism

question 38

Multiple Choice

Classical Watsonian behaviorism

• A) dominated US psychology during the second quarter of the 20th century
• B) dominated US psychology during the last quarter of the 20th century
• C) superseded information-based cognitive psychology
• D) was followed by the dominance of structuralism and functionalism

---

Definitions:

Qualitative Research

A method of inquiry employed in several different academic disciplines, traditionally in the social sciences, that aims to gather an in-depth understanding of human behavior and the reasons that govern such behavior.

Promotional Campaign

A series of marketing activities designed to communicate with a target audience and promote a product, service, or brand.

Buying Patterns

Consumer purchasing behaviors and trends observed over a period, indicating preferences and decision-making processes.

Loyalty Card

A card issued by a retailer or service provider that offers benefits, such as discounts or rewards, to encourage repeat business from customers.