Culture Historians Use Four Descriptive Models to Characterize Culture Change

question 17

Essay

Culture historians use four descriptive models to characterize culture change: inevitable variation, invention, diffusion, and migration. Define each model, and describe how it meshes with the other three.

Utilize techniques for gathering information effectively.

Choose appropriate communication channels and mediums for message delivery.

Recognize the role of audience understanding in tailoring message content.

Understand the impact of media choice on the effectiveness of business communication.

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Definitions:

Deviant

Behaviors or actions that deviate from the societal norms, which can be perceived either negatively or positively depending on the context.

Normal Culture

The shared norms, values, traditions, and practices that are considered standard and acceptable within a particular society or social group.

Perception of Deviance

The way in which society views and categorizes behaviors or individuals that deviate from the norm.

Different Groups

A reference to categorized sets of individuals or entities based on shared characteristics, interests, or attributes, which distinguish them from others within a community or society.