Examlex
The 'greenhouse effect'
Central Route
A process in persuasive communication where the recipient elaborately thinks about the arguments and content, leading to a lasting attitude change.
Shopping Stressors
Factors related to shopping that can lead to stress, like crowds, decision-making, or high prices.
Dominant Responses
The most common or likely actions or reactions that an individual displays in response to a specific situation or stimulus.
Brand-loyal Consumers
Brand-loyal consumers consistently purchase products from their preferred brand, showing a strong commitment and preference over competitors.
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