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Develop a General Purpose, a Specific Purpose, and a Thesis

question 12

Essay

Develop a general purpose, a specific purpose, and a thesis statement for an informative speech.

Comprehend the dietary adaptations and their biological and cultural significance.
Examine the historical and contemporary racial categorization and discrimination.
Identify the importance of exercise and its relation to health.
Appreciate the complexity of intelligence and its measurement.

Definitions:

FAB Step

stands for Features, Advantages, and Benefits, a technique used in sales and marketing to effectively communicate the value of a product to potential customers.

SELL Sequence

An acronym or model outlining a systematic approach to selling that typically includes steps like Show features, Explain benefits, Lead into advantages, and Let customers speak.

Business Proposition

An offer or plan presented to a person or group with details about benefits and costs, aiming to persuade or inform the receiver towards making a business decision.

Marketing Plan

A strategic blueprint that outlines a company's overall marketing efforts, including objectives, market analysis, strategies, and tactics.

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