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You are assisting a user over the phone and have tried several things to help fix the user's problem. Unfortunately, you have been unable to solve the issue. The user is getting frustrated and you don't have many more ideas. What should you do next?
Commoditization
The process by which goods or services become indistinguishable from competitors, leading to competition primarily on price instead of quality or features.
Recall
The ability to retrieve information or memories from one's mind. In marketing, it refers to a consumer's ability to remember a brand spontaneously.
Aided Recognition
A cognitive process in which an individual can recognize or recall information, objects, or concepts with the help of cues or prompts.
Top of Mind Awareness
A marketing term referring to a brand or product being the first one that comes to customers' minds when thinking of a particular industry or category.
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