If You Were Going to Design a Public Service Announcement

question 62

Multiple Choice

If you were going to design a public service announcement (PSA) to run on television with the goal of reducing the incidence of SIDS, which of the following might be the motto of your piece?

• A) ​Back to Sleep!
• B) ​Sidestep SIDS!
• C) ​Front and Center!
• D) ​No Diaper, No Problem!

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Definitions:

Source of Cash

Any activity or operation that brings money into a business, contributing to its cash flow.

Current Ratio

A liquidity ratio that measures a company's ability to pay short-term obligations or those due within one year, calculated by dividing current assets by current liabilities.

Net Working Capital

The difference between a company's current assets and current liabilities, indicating short-term financial health.

Short-term Bank Loan

A loan borrowed from a bank with a repayment period typically less than one year, often used for immediate liquidity needs.