Define the Following Major Challenges to Analysis

question 2

Essay

define the following major challenges to analysis :
-Heuristic Biases.

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Definitions:

Advertising Claims

Statements made by advertisers to promote a product or service, often highlighting its benefits and unique features.

Secondary Research

The process of using already published data for further analysis.

New Information

Facts, data, or knowledge that has recently come to light or been discovered.

Usability Testing

A method used to evaluate how easy a website or product is to use by testing it with real users.