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Salepeople across cultures have the same motivations.
Multidomestic Strategy
A strategy used by companies where they tailor their products or services to each country or market in which they operate, accommodating local preferences and conditions.
Product Development
The process of bringing a new product or service to market, from idea generation to commercialization.
Functional Organizational Structure
An organizational framework where the company is divided into departments based on their function, such as marketing, finance, or manufacturing.
Meganational Strategy
A business strategy that emphasizes operating and competing in multiple countries as if they were a single global market.
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