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In the reading, Rachels asks us to consider this case: If letting die were in itself less bad than killing, then someone who said "After all, I didn't do anything except just stand there and watch the child drown. I didn't kill him; I only let him die," should have at least some weight. Rachels says, "But it does not. Such a 'defense' can only be regarded as a grotesque perversion of moral reasoning." Do you agree with Rachels?
Target Market
A particular group of consumers identified as the recipients of a marketing campaign or the primary audience for a product or service.
Marketing Synergies
The combined efforts in marketing that produce a greater effect than the sum of their individual effects, often resulting from collaboration or the integration of strategies.
Product Synergies
The combined effect that occurs when products complement each other, enhancing the overall value to the consumer when used together.
Explosive Growth
A rapid and substantial increase in a company's sales, revenue, or size in a short period, often seen in technology startups.
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