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Discuss the Functions of Television, Including How and Why It

question 27

Essay

Discuss the functions of television, including how and why it became a mass medium much faster than film, music, and radio. What are your predictions about the future of television?


Definitions:

Barriers To Entry

describe the obstacles or hindrances that prevent new competitors from easily entering an industry or area of business.

Sustained Competitive Advantage

An enduring edge over competitors gained by offering consumers greater value, either through lower prices or by providing more benefits that justify higher prices.

Difficult To Imitate

Referring to a unique characteristic or attribute of a product or service that competitors find hard to replicate.

Supplier Power

The ability of providers of goods or services to influence the terms and conditions of supply, affecting market prices and the competitiveness of buyers.

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