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Describe the Four Functions of Mass Communication

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Describe the four functions of mass communication.


Definitions:

Single-Loop Learning

A process of learning that focuses on solving immediate problems and making improvements without questioning underlying assumptions.

Coaching

A developmental process where an experienced person, the coach, supports a learner in achieving specific personal or professional goals through guidance and encouragement.

Leadership Development

The process of enhancing an individual's capacity to lead themselves, other individuals, groups, or organizations.

Shadowing Approach

A learning method where an individual gains experience or insights by observing another person performing their role or duties.

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