The Four Factors Usually Considered When Deciding Which Media to Use

question 7

Multiple Choice

The four factors usually considered when deciding which media to use in international campaigns are:

• A) cost, availability, language, media usage habits
• B) cost, availability, coverage, media connectivity
• C) cost, availability, coverage, media usage habits

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Definitions:

Kiosk

A standalone physical structure often equipped with a touch screen or interactive technology for public use, such as for information or transactions.

Slide Show Tab

A section in Microsoft PowerPoint that houses features and settings for presenting a slideshow.

Automatic Presentation

A presentation that runs by itself, often equipped with timed transitions and animations without manual intervention.

Separate File

A distinct document or digital file that is stored or handled independently from others.