Qualitative Interviews Can Be

question 8

Multiple Choice

Qualitative interviews can be:

• A) In-depth
• B) Informal
• C) Part of a focus group
• D) All of these

---

Definitions:

Price Objection

A concern or hesitation raised by a potential buyer about the cost of a product or service.

Economic Excuses

Reasons given for not purchasing a product or service based on financial constraints or budget considerations.

Money Objection

In sales, a customer's resistance or hesitation to make a purchase based on the price or cost of the product or service.

Price/Value Formula

A concept in marketing or economics that relates the price of a good or service to its perceived or actual value to the consumer.