Examlex
This term is often used to describe what a foreign firm might be doing by starting a GSA with a local partner to gain access to the local market.
Conditioned Stimulus
An initially neutral stimulus that, after being associated with an unconditioned stimulus, elicits a conditioned response.
Unconditioned Stimulus
In behavioral psychology, a stimulus that naturally and automatically triggers a response without any previous conditioning.
Negative Reinforcement
is a concept in behavioral psychology where the removal of a negative condition strengthens a behavior.
Operant
Pertaining to operant conditioning, a method of learning that employs rewards and punishments for behavior, leading to changes in that behavior's frequency.
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