Sometimes Survey Researchers Reject Randomness and Instead Use Weighting Techniques

question 74

Multiple Choice

Sometimes survey researchers reject randomness and instead use weighting techniques to construct a sample. How is a weighted sample different from a random one?

• A) The weighted sample does not target any specific group within the population.
• B) The weighted sample more closely resembles the larger population.
• C) A weighted sample excludes some members of the population.
• D) A weighted sample draws from a larger target population rather than a random one.
• E) A weighted sample is only used when a researcher needs to ask weighted questions.

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Definitions:

CM Ratio

Stands for Contribution Margin Ratio; it is a financial metric that measures the proportion of revenue that exceeds variable costs and contributes to covering fixed costs and generating profit.

Segmented Income Statement

An income statement that presents revenues, expenses, and profits for different segments of a business, offering detailed financial analysis.

Traceable Fixed Expenses

Fixed costs that can be directly linked to a specific business segment or product line.

Variable Costing

A bookkeeping approach that incorporates only variable production expenses such as direct materials, direct labor, and variable manufacturing overhead into the costs of products.