In a Peruvian Campaign to Improve Public Health in Rural

question 100

Multiple Choice

In a Peruvian campaign to improve public health in rural areas, one key challenge was to convince isolated villagers to boil their drinking water in order to kill parasites. In a pilot study, this effort largely failed. Government caseworkers lectured the villagers about germ theory, but villagers associated hot foods with illness and didn't like the taste of boiled water. The only families who adopted the practice were not well integrated into the village and had few connections to their neighbors. What does this demonstrate?

• A) that reference groups play an important role in building primary group ties
• B) that the need for more virtual communities is declining
• C) that social ties don't just connect us to others, they influence our behavior
• D) that modernization attempts largely fail without modern technology
• E) the McDonaldization of society

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Definitions:

Man-Made

Describes objects or substances that have been created or significantly altered by human activity, as opposed to occurring naturally in the environment.

Natural Fabrics

Textile fibers derived from plants, animals, or mineral sources, used in clothing and upholstery, known for their breathability and environmental friendliness.

Electroscope

A device used to determine whether an object contains a positive or negative charge.

Polarity

The characteristics of a device that exhibits opposite quantities within itself: positive and negative.