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Expected value and expected utility are often referred to as normative or prescriptive models because they suggest how decisions should be made, while the notion of bounded rationality is descriptive because it suggests how decisions are made.
Pricing Constraint
Limitations or conditions that affect how a product or service is priced, such as cost of production, competition, or regulatory compliance.
Potential Buyers
Individuals or entities that are considered likely prospects or leads for purchasing products or services.
Product Life Cycle
A concept that describes the stages a product goes through from its introduction to the market until it is discontinued.
Pricing Constraint
Limitations or factors that influence the setting of a price for a product or service, such as cost, competition, or customer expectations.
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