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CSR Thinking Can Sometimes Include an Organizational Focus That Keeps

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CSR thinking can sometimes include an organizational focus that keeps societal issues on the periphery. Porter and Kramer (2011) advocate a new business model of…


Definitions:

Points-of-difference

Unique attributes or features that set a product, service, or brand apart from its competitors in the eyes of the target market.

CVP

Stands for Cost-Volume-Profit analysis, a financial tool used to determine how changes in costs and volume affect a company's operating income and net income.

Diversified Market

A market characterized by a variety of products, services, and players, aiming to reduce risks and cater to different customer segments.

CVPs

Short for Customer Value Propositions, which are statements that explain how a product or service solves customers' problems, meets their needs, or improves their situation.

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