When a Large Number of People Either Collectively or Individually

question 117

Multiple Choice

When a large number of people either collectively or individually engage in similar behaviors, sociologists call it:

• A) collective behavior.
• B) riots.
• C) mass behavior.
• D) contagion.
• E) a social movement.

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Definitions:

Retailing Partner

A business entity or individual that collaborates with another company to sell goods to the end consumer, often contributing to a larger distribution or sales network.

Target Customers

The specific group of consumers a business aims to reach with its products, services, and marketing efforts.

Consumer Packaged-goods

Products that are sold in a packaged form, which consumers use up and replace on a frequent basis.

Exclusive Distribution

Strategy in which only selected retailers can sell a manufacturer’s brand.