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Culture is more than a set of ideas or patterns of behavior shared by a group of people because it also includes general mechanisms created by people to promote and maintain their core values. The recent changes in same-sex marriage laws reflect what kind of mechanism?
Differential Value
The unique added value of a product or service that sets it apart from competitors' offerings in the eyes of the customer.
Environmental Impact
The effect that human activities have on the environment, including natural resources, wildlife, and ecosystem health.
Environmentally Friendly Products
Goods and services designed to inflect minimal or no harm on the environment, often using sustainable resources, processes, or technologies.
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The extra amount consumers are willing to pay for a product or service over its basic cost, often due to perceived quality or brand reputation.
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