Adequate Documents and Records Are Important for Effective Internal Control

question 34

Essay

Adequate documents and records are important for effective internal control.Discuss each of the five principles that dictate the proper design and use of documents and records.

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Definitions:

Publicity

The notice or attention a person, product, or business receives through media coverage, not paid for by the beneficiary.

Direct Marketing

A form of advertising where companies communicate directly to consumers through a variety of media, including mail, email, phone, and online ads, to generate a response or transaction.

Customer Service

The assistance and advice provided by a company to those people who buy or use its products or services.

Lead Generation

The process of identifying potential customers for a business's products or services.