One Reason Why the Type a Personality Theory Has Been

question 52

Multiple Choice

One reason why the Type A personality theory has been refuted is because ___________________.

• A)the early research had serious methodological flaws
• B)it is not unique because most people have Type A personalities
• C)most people are not one personality type in all situations
• D)it may have been relevant thirty years ago, but it is not today

---

Definitions:

Information Searches

The process of seeking out information and data to make informed decisions or solve problems.

Buying Decision Behaviour

The process consumers go through in recognizing a need, searching for information, evaluating alternatives, making a purchase, and post-purchase evaluation.

Limited Problem Solving

A decision-making process involving relatively straightforward and simple considerations, often used for routine or familiar purchases.

Decision-Making Continuum

This concept describes the range of processes from simple to complex that consumers go through when deciding which products or services to purchase.