To Benefit from Cost Leadership, a Firm Must Command Prices

question 159

True/False

To benefit from cost leadership, a firm must command prices near the industry average.

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Definitions:

Role Congruity Theory

Prejudice against female leaders is the result of an incongruity between the perceived characteristics of women and the perceived requirements of leadership roles.

Leader Categorization Theory

A leadership theory suggesting that people have preconceived notions of what makes a good leader and assess leadership ability by how well someone fits these molds.

Implicit Leadership Theory

A theory that suggests individuals have preconceived notions about what leadership traits and behaviors constitute an effective leader, influencing how they evaluate and respond to leadership.

Adaptive Response

A biological or behavioral adjustment that improves an organism's ability to survive and reproduce.