Priming Refers to

question 63

Multiple Choice

Priming refers to

• A) the bias that news organizations show toward covering dramatic and entertaining stories.
• B) the process of preparing the public to bring specific criteria to mind when evaluating a politician or issue.
• C) the tendency that people have to seek out news sources that confirm their prior beliefs about politics.
• D) the fact that many important news stories go uncovered by the mainstream media.

Understand the fundamental differences and similarities between social and traditional media, including their production methods and audience reach.

Recognize key generational cohorts that are active in various forms of social media and the implications for social media marketing.

Comprehend the importance and impact of self-disclosure in social media interactions.

Identify specific social media platforms and their unique roles and features within social media marketing.

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Definitions:

Short-Run Aggregate Supply

A curve that shows the relationship in the short term between the price level and the quantity of output provided by firms when some input prices, especially wages, are fixed.

Sticky-Wage Theory

A hypothesis that wages are slow to adjust to the economic conditions, leading to potential unemployment or labor market imbalances.

Natural Rate

An economic theory concept referring to the level of any economic variable that is expected to prevail in the long term under natural conditions, without external influences.

Inflation Rate

The speed at which the average price level of goods and services increases, leading to a decrease in buying power.