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For Technical Reasons, for Example, the Time Needed for Shooting

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For technical reasons, for example, the time needed for shooting, developing, and editing pictures, most television news stories are assigned to


Definitions:

Selling Points

The most attractive features of a product or service.

Benefits

Advantages or positive outcomes that result from a particular action, policy, product, or service.

Measured Response

A carefully considered and calculated reaction to a situation, often aiming to avoid excessive or insufficient action.

Purchase Message

Communication designed to influence or inform consumers about buying products or services.

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