Examlex
Between 1896 and 1932, the ________ won control of both houses of Congress in 15 out of 18 elections, and control of the presidency in 7 out of 9 elections.
Exposure
The measure of how much a target audience sees or interacts with an advertisement or media content.
Brand Awareness
The extent to which consumers are familiar with the qualities or image of a particular brand of goods or services, making it recognizable and distinguishable from competitors.
Brand Name
A Brand Name is a distinctive title given to a product or service by its manufacturer, which becomes its identity and differentiates it from competitors in the market.
Retailer
An enterprise that offers products to consumers in small amounts for personal use or consumption, instead of for selling again.
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