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Persuasive communication is one way to provoke attitude change and is based on providing specific information regarding beliefs about physical activity. What would you say to an individual who has just been diagnosed with diabetes and feels that they don't have time to exercise in order to change their attitude about physical activity?
Multiplier
The ratio of change in the aggregate output (or income) to the change in an initial injection of spending, demonstrating the ripple effect in the economy.
Investment Curve
A graph showing the relationship between the rate of interest and the level of investment by firms, holding other factors constant.
Interest Rate
A fee, described as a percentage of the principal, that a borrower incurs from a lender for utilizing assets.
Aggregate Demand
The unified demand for all categories of goods and services within an economic framework, at a particular price level for a given time frame.
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