When a Company Purchases an "Industry Standard Process" from a Vendor

question 87

Multiple Choice

When a company purchases an "Industry Standard Process" from a vendor like SAP,the company often has to

• A) lay off staff to conform to the new standards.
• B) change the way to company operates to conform to the software.
• C) buy more equipment to conform to the software needs.
• D) hire more staff to use the software more efficiently.
• E) wait years for a payback.

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Definitions:

Publicity Test

An evaluation method to predict the public's reaction to a campaign or action, ensuring it aligns with societal norms and values.

Statement of Ethics

A formal document expressing a company's values and principles regarding ethical behavior, guiding employees in making decisions that align with the company's ethical standards.

American Marketing Association

A professional association for marketing professionals with the goal of promoting and supporting excellence in the field of marketing.

Ethical Climates

The moral atmosphere of the work environment and the level of ethics practiced within a company.