Which of the Following Statements Is True of Social CRM

question 42

Multiple Choice

Which of the following statements is true of social CRM?

• A) The relationships between organizations and customers are unchanging.
• B) Each customer crafts his or her own relationship with the company.
• C) Sales managers can control what the customer is reading about a company and its products.
• D) Customers who are likely to make the highest purchases are likely to receive the most attention.

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Definitions:

Personal Responsibility

The principle of taking ownership for one's actions and their consequent effects on oneself and others.

Work Opportunity Act

Legislation aimed at increasing job opportunities for certain groups of people, including the long-term unemployed, veterans, and recipients of certain types of public assistance.

Poorest Fifth

The segment of a population that ranks at the bottom 20% in terms of income.

Richest Fifth

The segment of a population that represents the top 20% in terms of wealth or income distribution.