What Is the Difference Between Traditional CRM and Social CRM

question 26

Essay

What is the difference between traditional CRM and social CRM?

---

Definitions:

Secondary Data

Data that was collected by someone else for a different purpose, but is being utilized for another research or analysis.

USA.gov

The official web portal of the United States government, providing access to federal, state, and local government information and services.

Repository

A central location in which data is stored and managed.

Google

Google is a multinational technology company specializing in Internet-related services and products, including search engines, online advertising, and software.