The Frequency of Customer Purchases Is Not a Determining Factor

question 14

True/False

The frequency of customer purchases is not a determining factor for RFM score.

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Definitions:

Swap Contract

Swap Contract is a financial agreement to exchange cash flows or other financial instruments between two parties at specified future dates.

Interest Rate Floor

A derivative contract that provides a minimum interest rate protection to investors, ensuring rates do not fall below a specified level.

Long Call Option

An investment strategy involving the purchase of a call option, giving the buyer the right, but not the obligation, to buy a specified quantity of a security at a specified price within a certain time period.

Call Option Contract

An agreement in finance that grants the individual holding it the freedom, but not the duty, to buy various assets like stocks, bonds, or commodities at a fixed price before the deadline expires.