A Primary Key Is

question 82

Multiple Choice

A primary key is:

• A) required to be unique.
• B) used to represent rows in relationships.
• C) a candidate key.
• D) used to identify unique rows.
• E) All of the above

---

Definitions:

Ethnocentrism

The act of evaluating other cultures according to preconceptions originating in the standards and customs of one's own culture.

Country-of-Origin Effects

The influence that the country where a product is produced has on consumers' perceptions and attitudes towards the product.

Decision-Making Heuristic

Cognitive shortcuts or rules of thumb that simplify decision-making processes, often used under conditions of uncertainty.

Consumer Decision-Making

The process by which consumers identify their needs, gather information, evaluate alternatives, and make purchases.