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Studies that describe user characteristics for particular products and services are
Third-Party Firms
External companies or organizations that are not directly involved in a transaction but may provide auxiliary services.
Virtuous Qualities
pertains to moral excellence and righteousness, often considered desirable traits in individuals.
Positive Institutions
Organizations or structures in society that promote individual well-being, positive psychology, and the development of strengths and virtues.
Positive Affect
A dimension of emotional experience that reflects the extent to which an individual feels enthusiastic, active, and alert.
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