Systematic Error Refers to

question 27

Multiple Choice

Systematic error refers to

• A) a constant bias in the measurement process
• B) error due to sampling
• C) random non-sampling error
• D) inadvertent errors in coding and editing of data

---

Definitions:

Substantial

Of considerable importance, size, or worth; something that is significant or with a solid basis.

Market Segment

A subgroup of a larger market, defined by distinct characteristics, needs, or behaviors, that is targeted with specific marketing efforts.

Accessible

The quality of being easy to approach, reach, enter, or use for people with disabilities or others.

Market Segments

Distinct groups of potential customers with similar needs, desires, and characteristics that a company targets with tailored marketing strategies.