The Depth Interview Is Used Primarily

question 59

Multiple Choice

The depth interview is used primarily

• A) for conclusive research
• B) for exploratory research
• C) to test specific hypotheses
• D) to reduce costs when focus groups are not deemed necessary

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Definitions:

Standard Deviation

Standard deviation is a measure of the dispersion or variation in a set of values, indicating how much the values deviate from the mean.

Sample Size

The number of observations or replicates included in a statistical sample, significant in determining the precision of an estimate or test.

Unbiased Estimator

A statistical estimator whose expected value is equal to the parameter being estimated, ensuring accuracy across an infinite number of samples.

Population Proportion

It is a measure that gives the fraction of individuals in the population having a particular attribute.